BB Podcast Episode 18: Jennie Love

“It’s about understanding what you can do well and understanding you shouldn’t do everything.”

-Jennie Love

Today we’re sitting down with Jennie Love, owner of Love ‘n Fresh Flowers in Philadelphia, Pennsylvania to discuss:

  • the process of finding land to farm
  • custom growing for clients
  • her Summer Solstice Party
  • how she fine tuned her business to work for her
  • the logistics of her CSA (Community Supported Agriculture)
  • the challenge of pricing locally grown flowers for profitability
  • her biggest marketing tool
  • the steps she took to elevate her brand and educate her clients about the value of locally grown flowers
  • how she found work/life balance

ME Photo & Design LLC

 Pat Furey Photography

Links mentioned in Episode Eighteen:

 Maria Mack Photography

Study with Jennie Love:

“Teaching Master Classes is a full body experience for me. I give students everything I’ve got. There are no walls or vague answers that hide some truth I’m uncomfortable sharing.” -Jennie

Jennie has two unique, on-farm workshop formats.  For those interested in learning some basic floral design techniques and enjoying time at her farm, exploring the rows of flowers and relaxing in a wide open space, the Floral Fundamentals Workshops are just the ticket. Click here for complete schedule of upcoming fundamental workshops.

For experienced industry professionals, Jennie offers an intensive curriculum, FROM SEED TO CENTERPIECE: A MASTER CLASS SERIES.  Please click here to learn more about this series. Jennie specialize in coaching farmer-florists in building sustainable businesses.

David Souis Photography

Links of Interest:

 Website |InstagramFacebook | Pinterest

POST PODCAST UPDATE: Jennie bought land!! To read more about it, click here!

___________________________________________

BB Podcast Sound Engineer: Landon McGee

Leave a Reply

Your email address will not be published. Required fields are marked *

*

This site uses Akismet to reduce spam. Learn how your comment data is processed.