BB Podcast Episode 6: Jennifer Ederer
“I think you have to identify what it is that gets you up in the morning and what keeps that fire burning in your belly.”
Jennifer Ederer | Modern Day Events & Floral
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Modern Day Events & Floral | The Colagrossis
Today for BB Podcast Episode 6, we’re sitting down with Jennifer Ederer of Modern Day Events & Floral in Grand Rapids, Michigan to discuss:
- the unconventional career path that ultimately led her to open a floral and event design business
- how she gained an insider’s perspective of the event industry
- what her Modern Day team means to her and how she fosters an atmosphere of grace and loyalty among team members
- why her clients tend to say, “I thought we were here to talk about flowers!’’
- how she gained the confidence and expertise to produce large scale luxury events
Modern Day Events & Floral | Vicki Grafton Photography
Personal informational tools Jenn loves:
- Essentialism: The Disciplined Pursuit of Less by Greg McKeown
- The Power of Vulnerability by Brene Brown: She highly recommends the audible version of this book. Brene provides the narrative which is fabulous! Jenn also suggests taking 20 minutes to listen to Brene’s TedX talk on the Power of Vulnerability.
- EntreLeadership by Dave Ramsey (practical business tools on how to create a team of entreleaders vs. employees) They offer a master series on-line group for a nominal fee where you can download videos on everything from hiring and firing to delegation, etc. All around good stuff!
Modern Day Events & Floral | Vicki Grafton Photography
Systems Jenn uses everyday for Modern Day:
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Ularas for contract and recipe writing
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Basecamp for project and communication management with clients and staff: $99.00 per month
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Apple TV for design meetings: $200 to purchase and worth every penny!
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Olioboard for two dimensional design documents: $8.99 per month
Modern Day Events & Floral | Jen Kroll Photography
Modern Day Events & Floral Links of Interest:
Jenn & her Modern Day team
Image of Jenn (bottom): Jen Lynne Photography
BB Podcast Episode 6 Sound Engineer: Landon McGee
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Amazing podcast! Tons and tons of useful info!!!
So glad you found Jenn’s information helpful! Thanks for listening. We hope each episode will be helpful to you in some way!
This was absolutely fabulous. Thank you for your candor and insight. What a gift your thoughts and experience are.
Jen is a rock star
Agreed, Tracy!
Thank you so much. Listening to this podcast has been time well spent. Nothing speaks louder than experience and honesty and Jenn did just that in this interview. Thanks again!
Jill,
Thank you for taking the time to listen to my podcast. I’m so incredibly happy that you enjoyed what I shared during my time with Amy and Maria. What a tremendous blessing to have such a wonderful resource available.